Email marketing

Charik + Mailchimp

Push your Charik contacts to your Mailchimp audiences and get campaign interactions back on the customer record. The Mailchimp template library, working from your sales data.

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What is Mailchimp?

Mailchimp is the most widely used email marketing platform in the world: templates, automation, A/B testing and detailed reporting.

What Mailchimp brings to your Charik CRM

Audiences fed by Charik

Contacts qualified on the sales side are pushed into Mailchimp audiences in real time.

Sends segmented by pipeline

Send the right campaign to prospects in discovery, in negotiation, or to customers you have won.

Tracking on the record

Opens, clicks and unsubscribes appear in the Charik contact history, visible to the sales team.

Mailchimp tags are Charik tags

A tag applied in Mailchimp comes back into Charik so you can re-segment your prospecting.

Connecting Mailchimp to Charik

A few minutes to set up, then it runs on its own.

1

One-click connection

Mailchimp OAuth: authorise Charik from your account, no API key to copy.

2

Audience mapping

Choose which Mailchimp audience receives which Charik contacts.

3

Continuous sync

Charik pushes continuously, Mailchimp sends email statistics back continuously.

Frequently asked questions

Does the Mailchimp free plan work?

Yes, the integration works on every Mailchimp plan, including the free one (up to 500 contacts).

Does data travel outside the EU?

Mailchimp hosts its data in the United States. If strict GDPR handling matters to you, Brevo is a French alternative with EU hosting.

Can I sync several audiences?

Yes. As many audiences as you need, each fed by its own Charik segmentation rules.

Try Charik and its Mailchimp integration

The Mailchimp integration is included in your Charik subscription, at no extra cost. A 7-day free trial, no credit card, to try it before you commit.

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