Stratégies de vente, bonnes pratiques CRM et actualités Charik
One of the biggest drags on growth for all of us is spreading yourself too thin. In 2026, with the…
A complete guide to B2B sales prospecting for SMBs. Multichannel techniques, buying signals, mistakes to avoid, and the metrics you…
MEDDIC, BANT, SPIN, SPANCO, Challenger, SONCAS: a practical guide to the B2B sales methodologies used by modern sales teams, and…
The CERC method breaks an inbound call into four steps: Contact, Explore, Recommend, Close. When to use it, the difference…
The SONCAS method uncovers your buyer's real motivation so you can reshape your pitch around it. The 6 drivers, how…
SPANCO breaks the sales cycle into 6 stages, from suspect to order. How to use it to structure your pipeline…
The 4x20 rule decoded: 20 seconds, 20 gestures, 20 words, 20 centimeters. How to make your first impression count in…
How to build an effective sales prospecting plan in 7 steps. From defining your ICP to tracking results, with concrete…
LinkedIn is the densest prospecting ground in B2B, but only if you turn profiles and messages into real conversations. Here…
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