Email marketing

Charik + Brevo

Your Charik contacts and companies feed your Brevo lists, ready for your email campaigns. Marketing and sales finally work from the same source, with no double entry and no CSV export.

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What is Brevo?

Brevo (formerly Sendinblue) is a leading French email marketing automation platform. French vendor, EU hosting, GDPR by design. Our integration feeds your Brevo lists with contacts and companies from your CRM; campaigns are then built in the Brevo interface.

What Brevo brings to your Charik CRM

Lists fed automatically

Your CRM contacts, segmented by ICP, sector or deal stage, go into the target Brevo lists, ready for your campaigns.

Dynamic segments

A contact who leaves the segment (deal won or lost) is removed from the Brevo list automatically at the next resync.

Companies and links preserved

Charik creates the matching Brevo companies and links each contact to theirs, so the company structure carries over to marketing.

Attributes auto-detected

No mapping to configure: Charik reads your Brevo attributes on connection and pushes data to the right fields, in French as well as English.

Connecting Brevo to Charik

A few minutes to set up, then it runs on its own.

1

Connect with an API key

Generate a v3 API key in Brevo and paste it into Charik. Two minutes.

2

Choose your target lists

Select which Brevo lists Charik feeds, with the CRM segmentation of your choice.

3

Continuous push

Every new Charik contact matching the segment is upserted into the Brevo list, with no duplicates.

Frequently asked questions

Do I need a paid Brevo account?

No. The Brevo free plan is enough for this integration. Daily sending is capped on the Brevo side (300 emails a day on the free plan) and advanced features require a paid Brevo plan.

What comes back from Brevo into Charik?

The outcome of each import (how many contacts were pushed, how many failed) and any API errors. Campaign statistics stay in the Brevo interface: opens, clicks and unsubscribes are not currently brought back onto the Charik record.

Can I send SMS through this integration?

Brevo handles SMS sending from its own interface, independently of this integration. Charik does not drive SMS sending today.

Are Brevo unsubscribes propagated to Charik?

Not today. A contact who unsubscribes in Brevo stops receiving Brevo campaigns, but their status in Charik does not change automatically. Two-way handling is under consideration for a future iteration.

Do I need to map fields between Charik and Brevo?

No. Charik queries Brevo on connection to read the attribute names in your account (PRENOM, FIRSTNAME and so on) and pushes data to the right fields with no input from you.

Does data travel outside the EU?

No. Brevo is a French vendor hosted in the EU and Charik is hosted in France. No personal data leaves the European Union.

Try Charik and its Brevo integration

The Brevo integration is included in your Charik subscription, at no extra cost. A 7-day free trial, no credit card, to try it before you commit.

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