Pipedrive alternative: why teams choose Charik

Pipedrive is a good pipeline CRM but has no French company data or built-in enrichment. Charik combines both.

Looking for a Pipedrive alternative suited to B2B sales teams selling into the French market? Charik is a modern, generalist B2B CRM built in France, designed for sales teams that want to bring their whole activity into a single tool, at a price that is easy to read. This page compares the two solutions factually to help you decide, without bias.

Charik, the B2B CRM that brings your commercial activity back into one tool.

Quick comparison: Charik vs Pipedrive

Criterion Charik Pipedrive
Origin Paris, France (2024) Tallinn, Estonia (2010)
Entry price €17 excl. VAT/user/month (Charik, annual billing) Essential around €14-19/user/month
Functionally equivalent price €17 (Charik) / €58 (Charik Pro, with French company data) Professional €49-59/month, Power €64, Enterprise €79
French company data (SIREN/SIRET) Included in Charik Pro, native No native integration
Hosting France EU and USA
Multi-relationship architecture Yes (contact-to-contact, company-to-company, deal-to-deal) No, classic linear pipeline
Pennylane connector Native None
Free trial 7 days, no credit card, 10 users 14 days, no credit card

When Pipedrive remains a good choice

Pipedrive remains relevant in several situations:

  • A team that wants a simple, visual CRM centred on a drag-and-drop pipeline, without complex modules. Pipedrive built its reputation on this user experience.
  • An international team that prospects outside France and has no need for SIREN/SIRET data or French enrichment. Pipedrive is translated into around twenty languages.
  • A team that already uses Pipedrive LeadBooster, Web Visitors, Campaigns or Smart Docs and has built a stack around them. The switching cost then outweighs the gain.
  • A team that wants the Pipedrive SDK and thousands of Zapier integrations to build very specific automations. Pipedrive has an extensive API ecosystem.

When Charik is the right choice

Charik was designed for B2B SMEs and mid-sized companies that want a consolidated CRM, without stacking three or four subscriptions. Here are the cases where Charik is naturally a better fit than Pipedrive:

  • A team that prospects in France. Company enrichment (SIREN, SIRET, NAF code, headcount, executives) is native and included in Charik Pro, with no separate subscription to a data tool such as Pappers Pro, Kompass or Société.com.
  • A team that wants a price it can read. From €17 excl. VAT per user per month (Charik), €58 for Charik Pro with French company data, with no credits that run out, no modules to activate, and no mandatory call with a sales rep to get a quote. The pricing details fit on one page.
  • A team that needs multiple relationships between records. Charik lets you link a contact to another contact, a company to another company, a deal to another deal. This architecture is rare and particularly useful for law firms, investment funds, recruitment agencies and B2B agencies.
  • A team that wants its data hosted in France. Strict GDPR compliance, no Cloud Act exposure, in line with the requirements of a public tender or a French industrial SME.
  • A team that wants to connect its invoicing to Pennylane. The Charik / Pennylane connector is native. Quotes are created in Charik, invoices are issued in Pennylane, and the accounting export is automatic.
  • A team that wants to get started in 7 days with no credit card. The Charik free trial lasts 7 days, with no credit card, for up to 10 users and 100 contacts/companies/deals, so you can test in real conditions.

Pricing: what you really pay

On paper, Pipedrive Essential at €14/user/month looks cheaper than Charik Pro. The picture changes when you look at what is included at that price. Comparison of public 2026 prices (sources: official websites at the time of writing):

  • Charik: €17 excl. VAT per user per month (annual billing) or €25 monthly for the full CRM: pipeline, contacts, companies, quotes, email scenarios, task automation, reporting, Charik Agenda, Gmail/Outlook/Pennylane integrations. Charik Pro at €58 excl. VAT adds company and contact enrichment, ICP search, public tenders, hiring signals and sales signals.
  • Pipedrive Essential (€14-19): visual pipeline, contacts, deals, basic email integration. No automated sequences, no enrichment, no document signing, no workflows.
  • Pipedrive Professional (€49-59): adds automated workflows, document signing and advanced insights. No native French enrichment.
  • Pipedrive Power (€64): adds project planning and priority support.
  • Pipedrive Enterprise (€79): adds advanced security and granular permissions.

For an equivalent functional scope (email sequences, automations, enrichment, quotes), Pipedrive Professional + LeadBooster + a third-party French enrichment tool typically reaches €90 to €120 per user per month. Charik Pro stays at €58 excl. VAT, enrichment included.

Over 12 months for a team of 5 sales reps, the gap against Charik Pro comes to between €1,900 and €3,700 depending on the Pipedrive options enabled.

Features: what is included by default

Charik and Pipedrive share the same “pipeline-centred sales CRM” DNA. The features are close, with a few structural differences:

  • Native French enrichment: SIREN, SIRET, NAF code, headcount, revenue, executives, automatically filled in on the company record (Charik Pro). Pipedrive offers no equivalent and points to third-party app marketplaces.
  • Multi-relationship architecture: Charik lets you link records to each other (contact-to-contact, company-to-company, deal-to-deal). Pipedrive keeps a linear deal -> person -> organisation architecture.
  • Sales signals: daily AI indicators for each sales rep that automatically prioritise the prospects to follow up. Pipedrive has Insights but no direct equivalent.
  • ICP search and public tenders: Charik includes both features natively. Pipedrive requires third-party connectors or specialised apps.
  • Hiring signals: Charik automatically detects companies recruiting for key roles (CEO, Sales Director, and so on).
  • Native Pennylane connector: quotes in Charik, invoices in Pennylane, no third-party plugin. Pipedrive requires middleware (Make, Zapier) to sync with Pennylane.

Data and hosting: the French dimension

For a sales team prospecting French companies, access to official public data is a structural topic. Charik natively integrates French public company data (INSEE SIRENE registry, INPI and other public sources), with no additional subscription on Charik Pro.

  • SIREN / SIRET: retrieved automatically from the company name or website.
  • NAF code, headcount, revenue, legal form, executives: automatic enrichment on the company record.
  • Hosting in France: servers in France, GDPR compliance, no Cloud Act exposure, usable when responding to public tenders.

Pipedrive is historically a European player, but without an integration of the French SIRENE registry. For a B2B SME prospecting French companies, the lack of native SIREN/SIRET data imposes the same constraint as with US tools: manual entry, a paid third-party tool or custom development.

Migrating from Pipedrive to Charik

Migrating from Pipedrive to Charik is one of the simplest on the market, because the two tools share a similar architecture:

  1. Pipedrive export: from Settings > Exports, run a full export (contacts, companies, deals, activities). Native CSV format, done in a few minutes.
  2. Custom field review: Pipedrive often accumulates many custom fields. This is the moment to prune before importing into Charik.
  3. Import into Charik: guided CSV import with field mapping. Pipedrive pipeline stages map directly onto Charik stages.
  4. Reconnecting Gmail/Outlook: 5 minutes via the native Charik connector. Email history resumes automatically.

For a team of 5 sales reps and 5,000 contacts, the observed lead time is 3 to 7 days between the decision and going live.

How to decide between the two?

The decision grid comes down to a few concrete questions:

  • How many sales users are on your team? If the answer is between 2 and 50, Charik is sized for you.
  • How many of your prospects are French companies? If the majority, native French enrichment changes daily productivity.
  • Do you already pay for a company data tool (Pappers, Kompass, Société, Dropcontact, Kaspr) on top of your current CRM? If so, Charik Pro consolidates both.
  • Does your invoicing run through Pennylane or an equivalent French tool? The native Charik / Pennylane connector avoids a custom integration.
  • Is hosting in France mandatory for your customers (public sector, healthcare, finance)? The criterion becomes a blocker for a non-European CRM.

If you answer yes to at least three of these questions, Charik is worth a trial. If you are an international scale-up with a team spread across five countries and advanced marketing integrations on ten channels, Pipedrive remains a good choice.

Try Charik as a Pipedrive alternative

Two ways to test Charik:

  • 7-day free trial, no credit card: crm.charik.app/sign-up. Up to 10 users and 100 contacts/companies/deals, access to every feature.
  • 30-minute guided demo: book a demo. A conversation to confirm that Charik covers your use case before investing time in the migration.

For pricing details, see the pricing page. To understand the positioning, see all Charik features.

Frequently asked questions about choosing between Charik and Pipedrive

Is Charik as easy to use as Pipedrive?

The drag-and-drop pipeline experience is the element Charik explicitly borrowed from Pipedrive. The learning curve is similar. The difference for a team selling into France is that Charik integrates SIREN/SIRET data and French tools natively, which reduces the number of tabs to keep open.

Pipedrive is cheaper than Charik at entry level, is it really more economical?

Pipedrive Essential at €14/user is cheaper on the surface, and Charik starts at €17 excl. VAT. For an equivalent functional scope (sequences, automations, French enrichment), you need to move to Pipedrive Professional plus add-ons and a third-party enrichment tool, which exceeds Charik Pro at €58 excl. VAT with enrichment included.

Can you retrieve your Pipedrive data to migrate it into Charik?

Yes. Pipedrive allows a native CSV export of every entity (contacts, companies, deals, activities). The Charik import is guided, with mapping of fields and pipeline stages.

Is Charik’s multi-relationship architecture useful for a B2B SME?

For most conventional sales-driven SMEs, a linear pipeline is enough. For some sectors (law firms, investment funds, recruitment agencies, B2B agencies, family offices), the ability to link contacts to each other or companies to each other changes daily work.

How long does a migration from Pipedrive to Charik take?

Between 3 and 7 working days for a team of 5 sales reps with a few thousand contacts. The architectural similarities between the two tools simplify the mapping.

Is Pipedrive hosted in France?

No. Pipedrive hosts its data in the EU (mainly Germany and Estonia) and in the USA. For a team with strict GDPR requirements or public-sector customers, Charik hosts everything in France.

Compare Charik with other CRMs

Evaluating several alternatives at once? Here are the other factual Charik comparisons:

For Charik pricing details: see the pricing page. For the full feature list: see all Charik features.

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